Crew Shoes
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British Airways Videos
Crew Shoes supply pilots, cabin crew, doctors and nurses, hospitality staff with the most incredibly comfortable and stylish shoes.
Potentially not the most glamourous product that can seem very corporate and functional. Our task was to reposition the product creating new, engaging lifestyle imagery and video for social media, category pages and web banners.
We wanted to create fun and movement in the content to bring the project to life and to support the social media marketing.